23rd November 2011
How to Market Your Book Offline
When you publish your own book, it is easy to focus your marketing strategy only online. While it is true that the internet is a great place to spread the word, you cannot forget about finding your offline audience. Even...
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18th October 2011
Have you heard the saying, "You have two ears and only one mouth"? The premise is we should listen twice as much as we speak. Next time you attend a networking event, look around. How many people are talking vs. listening? Who do you remember talking to? ...
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26th September 2011
For some, the idea of writing a book, creating something that someone else will read and enjoy will bring a large smile of satisfaction to their faces. The dream of having your words, your ideas lasting for generations and potentially influencing those wh...
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07th September 2011
Like it or not, Twitter is a phenomenon that is a part of everyday existence. Many people use it as a way to remain updated on their family, friends and interests, or share small pieces of information with the world. But for authors, Twitter provides a gr...
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07th September 2011
Self-publishing--a term often confused, skewed by greedy vanity publishing companies, and a stigma to the entire publishing industry. What do you think when you hear, "I am self-published?"
"That author wasn’t good enough to get a ‘real’ publisher."
"...
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